Rail transport accelerates on track to new era of automation

This article first appeared in Transport 360 magazine.

Although the pandemic has meant passengers are staying home, the retail supply chain has massively increased its utilisation of rail cargo.

To handle this growth and deal with the challenges of attracting passengers back to rail transport, train operating companies are increasingly adopting IoT systems and applications. To achieve this, they’ll need to automate and add industrial computers, sensors, monitors and gateways to gain visibility into passenger flows, offer improved experiences and run their trains to ensure passenger safety and minimised environmental impact.

Alicja Strzemieczna, the regional sales manager for Industrial IoT at Advantech Europe, explains the challenges the industry faces to George Malim, the managing editor of IoT Now, and emphasises how the company’s co-creation strategy is enabling development of specialised applications and services that power the new era of rail transport.

George Malim: What is Advantech’s strategy in the transport industry and what trends do you see emerging?

Alicja Strzemieczna: The transportation industry’s value is projected to triple from 2016 to 2023 and that represents very rapid growth that poses many questions for us and many others. The challenge is to make the best of the pandemic situation and also life afterwards. There are many technological trends driving innovation and IoT is just one of them but, in the transportation industry, IoT is a very general term that covers a broad spectrum of very specific applications, services and requirements.

Transportation itself is highly fragmented with companies owned by various global and local industry players who view strategic partnerships and acquisition to aid expansion as important ways to achieve growth but also to make use of their strengths and skills for other companies in the market. It is also influenced by trends in ecommerce and retail businesses. These have grown rapidly during the pandemic and that growth is definitely here to stay because people are now used to buying online a daily basis. We are now entering the era of omni-channel ecommerce, where customers expect to be able to research, browse, shop and purchase seamlessly on different devices and platforms. Online purchasing is only set to grow, placing great demands on the logistics and, by association on the transportation sector, too.

This change in demand profile places demands on IoT and also encompasses other important technology trends such as artificial intelligence, big data and predictive analytics. All of these have big impacts and the potential to power new ways of doing business, with the flexibility needed to adapt to rapid market changes. IoT is powerful, for example, in enabling the revolution in the fleet management industry which has enabled fleet owners and other companies to use IoT to remotely manage vehicles. This capability relies on telematics, cognition and advanced analytics and, taking this foundation in fleet management, we can extend to intelligent transportation which can assist in improving road safety and help guide traffic, averting accidents.

Global trends, such as digitisation, connectivity, sustainability, energy conservation, and the integration of IoT, have led to the advent of smart railways.

The global population is expected to reach 9.8 billion by 2050, of which 75% will live in cities, and all of these people will need access to reliable, connected transport. The role of the rail sector will therefore become even more important, and this will especially be the case in urban areas, with a strong emphasis on minimising emissions. Indeed, by 2050, it is expected that passenger mobility will increase by 200 to 300%, with freight activity growing by 150 to 250%.4

The use of technology to optimise efficiency in both passenger and freight transport is critical, and IoT holds the key here. Timetable management, capacity optimisation, ensuring on-time service, and predictive maintenance are the primary reasons for the adoption of IoT solutions in rail systems. Rail network operators in developed parts of the world are already actively investing in the development of IoT-based analytics systems, with cloud-based systems currently the most prominent.

Continue reading this interview on page 10 inside Transport 360 magazine

The post Rail transport accelerates on track to new era of automation appeared first on IoT Now Transport.

Sigfox top two see huge IoT growth, predict it will beat analyst forecasts

Sigfox’s CEO, Jeremy Prince says small can be beautiful; you don’t need to build a motorway to ride a bicycle. His company has invested €300 million in a decade rolling out a 72-country network, but in telco network terms that’s loose change. The market has matured since 2010, says Sigfox’s deputy CEO, Franck Siegel. They tell Jeremy Cowan and the Trending Tech podcast they’ve seen a “huge ramp up” in the number of Sigfox connected devices from 2 million in 2017 to 18 million now. Customers no longer ask for proofs of concept, they know it works. The market potential is huge, says Prince. “The analysts will be wrong again, but this time it will be bigger than they predict.”

Listen on



Jeremy Cowan  0:04 

Hi and Welcome to the latest TrendingTech podcast brought to you by IoT-Now.com, VanillaPlus and The Evolving Enterprise. My name is Jeremy Cowan, and I’m co-founder of these three websites and magazines. This week, the pod is taking a slightly different format, as we have the rare opportunity to talk to not one, but two new leaders at Sigfox. Sigfox, for anyone who’s been hiding under a rock for the last few years, is a France-based enterprise founded in 2010 to, and I quote, “connect every object in our physical world to the digital universe”. So, no lack of ambition there, then.

Fast forward 11 years, and the founders have built a global network dedicated to the internet of things based on – and this is the key – low power, long range and small data that offers an end-to-end connectivity service. Mind you, it’s taken almost Euros 300 million to do it, which has been raised from investors in Europe, the US and Asia. And, as I’m sure we’ll hear, this has been used to expand the global 0G network. Sigfox has also co-founded the IoT Valley, Europe’s first IoT ecosystem to help start-ups speed the adoption of the Internet of Things. All of this is easy to say but a hell of a lot harder to do. So, as we’ll hear, we’re going to be talking to both the recently appointed CEO, Jeremy Prince and the new deputy CEO, Franck Siegel. Gentlemen, welcome to you both.

Jeremy Prince  1:54 

Thank you very much for having us, Jeremy.

Franck Siegel  1:56 

Thank you.

Jeremy Cowan  1:56 

Well, thank you both for making the time. Coming to you first, Jeremy, what interested you about becoming CEO at Sigfox?

Jeremy Prince  2:06 

I would rather start with what interested me in joining Sigfox around three years ago, because it all sounds very new when you introduce us. But Frank and myself, we’ve been around the block for a little while. So it’s more in the continuity of what was there before. Now, as you described Sigfox, and you described it very accurately, I like to think that there were two great ideas when Christophe (Fourtet) and Ludovic (Le Moan) founded Sigfox, and they’re the ones that attracted me. First idea is, you know, we live in the world of more, more, more, more data, more throughput, blah, blah, blah. And the initial idea behind Sigfox is basically, small can be beautiful, and you don’t need to build a motorway to ride a bicycle. And I found that really, really enlightening. And the other thing that is for me, one of the brightest business ideas I’ve seen in a while; you were talking about €300 million to roll out a worldwide network, we’re in 72 countries. And for everyone that’s listening, I’m sure you’re familiar with the amounts that mobile operators invest in in networks and things like that. So that’s pocket money. But it’s in fact a bit more than that. Because it’s not only Sigfox, it’s also the Sigfox operators that have invested money in deploying the network across the world. So, when you think of Sigfox, you’ve got to think of Sigfox, but also all the Sigfox operators. So, when Sigfox is something like 300 or 400 employees, you’ve got probably twice that number with all the Sigfox operators, so that the strength and the power of the Sigfox ecosystem is huge.

That is also the idea that I loved. It’s how can a small, French start-up at the time 10 years ago conquer the world and deploy this network? Well, either it’s not €300 million you need but probably €300 billion or something, or 30 billion or 3 billion? I don’t know. And the idea there was well, why don’t we rely on people that know the country, that are funded in the country, and that are going to deploy it locally. And I think those two ideas are the two great ideas that attracted me. And then basically I was not disappointed when I joined the company and I saw the people that work there. I see my colleagues, my former colleagues, it’s really a blast. I mean it every day is pretty exciting. It’s very diverse. It’s across the world.

Jeremy Cowan  4:58 

Those are always the exciting things and there are always excitements, unfortunately, in the challenges that we face. What are the challenges that you face at Sigfox at the moment?

Jeremy Prince  5:09 

Like every company, we face the COVID challenge, of course, to look back at what happened recently. Less of a painful experience for us for two reasons. As as I said, we are in 72 countries. So, we are used to working remotely and using all the tools, etc. And also less of a painful experience, because although it did slightly slow things down, I think that in the in the longer term, it’s going to be an accelerator of IoT (Internet of Things) adoption, because people have discovered the need for IoT.

I mean, look at logistics. We live in some of the most advanced countries in the world, and we ran out of toilet paper. Sure, there’s something that can be done there, and that’s where IoT can help. And that’s just a joke or a small example. But everywhere, even we’re talking about going back to work, IoT people, companies are going to change the way they use offices, etc. IoT helps also, we’ve got solutions where you monitor desk occupancy, office room occupancies. So yeah, in the short term, like everyone else, it was a bit painful. But I believe that in the mid-long term, it will boost the IoT. And at the end of the day, our main challenge, I’d say it’s … analysts have always said that IoT was going to be the next huge thing with huge numbers. Once again, they were slightly wrong. For the date, it started a bit later than expected. Sigfox from day one is a technology business model built for massive IoT. So that was, for a while our challenge is, when is it going to finally take off? It took longer than everyone expected.
Good news is that now it’s really starting to pick up. Every day we see the type of customers, contracts, the size of the contracts, big guys moving in. I know you know, we work with Michelin, DHL, Nicigas Sabesp, and the size of the contracts are now in hundreds of thousands, if not millions of connected devices. Verisure, Securitas Direct. So, the main challenge is not about fighting for market shares with other technologies. I know that everyone likes that. I think that the battle is for all of us to help IoT deliver its promise, and for it to expand, for companies to embrace it, to understand the benefits. And in the longer term – and it’s not a Sigfox challenge – but we’re in a pretty nice position to address that, that challenge because we’re a very frugal technology. We at Sigfox, we’re also concerned with the fact that massive IoT means billions of devices, of batteries, of components, etc.

And we’ve seen with phones, with computers, that the impact it can have on the environment. I think that is also a challenge that collectively all the IoT players should address. And it’s clearly one that we think we’re in a good position to address and clearly in our roadmap. How do we get more ecological?

Jeremy Cowan  8:40 

I think these are important points, and it’s certainly things I’d like to pick up on later, because I’m sure there’s more that we could discuss.

Frank, Jeremy mentioned that he’s been with Sigfox for some time. And I know, before you were appointed as deputy CEO, you were chief operating officer at Sigfox. I think you joined in 2018, if I’m right. What changes have you seen being the most impactful at the company since you joined in 2018? Either within or without the company?

Franck Siegel  9:12 

Well, I must confess there have been a lot of changes, as you might have seen since I joined. I joined at the crossroads of the journey of Sigfox. And let me go back in time to explain what I mean. As you mentioned earlier on, company was founded by Mr. Fourtet and Ludovic Le Moan back in 2010. It’s fair to say that they not only created Sigfox, but they created the LPWA (low power, wide area) IoT marketplace, right? And when you create a company and create a space, then you’ve got to first validate the technology. And that’s what they did, Sigfox did in the first four years of its lifetime.

Then you immediately need to deliver on your promises, and the four promises of Sigfox are having a global network, being ultra-low cost, ultra-low power and being simple – i.e., being able to sign one contract in one country. And the device can move around in any countries and the customer doesn’t worry about the roaming and all those technical telco things that we all worry about when we travelled around the globe.

So, in order to deliver on those promises, Sigfox embarked on the second phase of the journey that we call internally Expansion Phase, and it was all about deploying a network across the globe. And we are now present in 72 countries, but also emulating an ecosystem of device maker, chipset maker, application, moving from when I joined around 150 certified devices to more than 1,000 certified devices that can connect on our network today.

When I joined, we were just at the end of that second phase, moving into entering into the, actually the core of the matter of Sigfox, i.e. selling connectivity. Because the core purpose of Sigfox is to deliver the data coming from a device to a customer to the entire network its OSS, and the API, and we make that data available. I joined when we were moving from this Expansion Phase to what we call the Connectivity Phase, which is all about driving customer adoption of IoT. And in order to move from that phase to another, we needed to drive multiple transformations. The first one, moving from a company selling products, base station to our partners, which are the Sigfox operators deploying, managing and owning the network in their territory. To a company selling services, i.e. connectivity services, or geolocation services.

Second transformation we needed to go through; moving from a start-up company, driven by innovation, by evangelisation of the technology, to whatever we call it, but a company at scale, because our objective, our purpose is massive IoT. And when we talk about massive IoT, we’re talking about hundreds of millions of connected devices, maybe billions one day. And then we need to automate everything, we need to be able to support the demand, the volume, asked by our customers. We need to automate everything.

Third level of transformation is Sigfox claimed to be, and it was, a global company, because it was already present in more than 50 countries and now in 72 countries, as I said, but led by French people everywhere. It’s strange for a French person to say that, but in order to be really relevant in a global market, you need to have multicultural people everywhere. And that was the third transformation in the last few years.

Last but not least, when you’ve got the promise of having a global network, then you need to deploy as fast as possible to make the world understand that there is a global network and you deliver on your promises. Therefore, in the first two phases of the Sigfox journey, it was about fast deployment, and not necessarily P&L (profit & loss), managing profitability and return.

Now, moving into the third part of the journey, we needed to shift in order to demonstrate the return to our investors. And that was also a change that we had to drive in order to change the way we were managing the company. So, I must say that, since I joined, we had 2 million connected devices on our network, we’ve got now 18 million – one, eight – connected devices on our network. We had 50 countries covered, we’ve got now 72 countries. We had less than 200 certified devices, we’ve got now more than 1,000 certified devices. We had around 300 customers, who were largely under proof of concept or pilots. And we’ve got our more than 2,000 customers, and most of them being in production. So that’s the changes that took place in the last few years. It’s a lot, but we’ve got a lot of ambition so we need to deliver on those.

Jeremy Cowan  14:30 

You neatly anticipated my next question which was going to be about that change from product to service. It’s the sort of thing a lot of companies talk about, but sometimes company cultures get in the way. How does Sigfox transform from a product to a service company?

Franck Siegel  14:48 

Service is all about customer engagement. The way you engage customer service or sell a product is very different. To sell services you need to understand customer needs, right? So therefore, when you engage with customer, what are your problems, your business problems, and let us work together to help you either decrease your cost or generate new revenue, new business units, new business opportunity, etc, understanding the business needs of the customer. That’s the first transformation we needed to do.

Therefore, we needed to first transform our go-to-market. and then that translate to a transformation of our portfolio, from cellular base stations hardware to selling connectivity, ie. transporting the message from a device to an API to the customer, and all changes to be transformed. Then, last but not least, it’s all about the delivery engine, it’s very different to deliver from product line hardware, and to deliver a service from a lead generation, signing of the contract, delivering the ongoing recurrent service and then getting the cash in. All that back end needed also to be transformed. And last but not least, the culture. From a very technical-oriented culture,  building a product to a very customer-centric culture, understanding the need of the customer.

Jeremy Cowan  16:17 

Which is being done at gallop, I guess, you know, because it’s the sort of thing that an awful lot of telcos have talked about, but I know very few that have managed it very quickly. So Jeremy, coming back to you, an awful lot of people would be quite surprised to understand that Sigfox sees itself as having emerged only fairly recently from a start-up phase, because you look at what you are now, which is a global network and multi-million dollar or euro investment, to become now what you wish to be – a global, industrialised, and ‘at scale’ company means significant changes. What changes will the customers see?

Jeremy Prince  16:58 

So, for a start, we have emerged from the start-up phase quite a while ago and call ourselves, I think the new word is ‘scale-up’. But I’ve always been very fond of sport and rugby, so the importance of the team. And we were talking about rugby before we got on this call. I think the team is key, of course, but I like to think that it’s been 10 years, it’s been a long journey initiated by Christophe and Ludovic. And with a lot of people that have been working to build what we have built, and honestly, everyone can be very proud because as you said, we’ve got a global network. I think we’re the only ones that have got a global network in the IoT space where your device when your Michelin container, it can go from Le Havre to Houston or to Asia. And it communicates in the same way, you’ve only got one contract, one price. So, I think we’re the only ones that have achieved that. And it’s key to global IoT, and to the IoT taking off. I mean, when you talk massive, you think multinational companies. Multinational companies, by essence, they’re in different countries. So, I think it takes a lot of the pain away from them to have one provider, one partner that can deliver in the same seamless way in every country.

The other thing we can be very proud of is our unique platform in a way. And everyone likes to compare open technologies and closed technologies. And I know that people like to pick on Sigfox and say, ‘Oh, you guys, you’re not open’. And it’s true. It’s our technology. It’s a proprietary technology. But it doesn’t mean that we are not open. I mean, anyone that wants to build a Sigfox solution, anyone that wants to build a Sigfox device is more than welcome. And there’s no charge associated. We don’t charge anything for that. And we’ve got a huge ecosystem that Frank was mentioning, that is also key.

One of the things that has changed across the years and makes a difference and will make a difference, it’s that ecosystem. Because massive IoT is about delivering massive numbers of devices, you need to be able to produce them, too. And we don’t, our ecosystem does. It means massive amounts of data, you need to process that data, just getting data for the sake of getting data doesn’t make any sense. It’s all about transforming the way our customers operate. So you need to have also some partners in the ecosystem that can deal with that data, that can do the data crunching. So that ecosystem is also an incredible achievement, that platform is an incredible achievement. To go back to what I was saying. We are open in the way that everyone can use our technology free of charge to develop a device, etc. But one of the differentiators is that we have reacted every step of the IoT chain. So, the device we provide the library we certify, etc, etc. And like that we make sure that every step meets our standards. And I think that’s also something that’s very important.

When you’re talking massive, when you’re talking Nicigas 800,000 gas tanks that are being monitored, and they are just adding a couple of hundred thousand more, there it’s got to be totally reliable, totally simple. And we also pride ourselves in the fact we really are ‘plug and play, deploy and forget’. All that is leading really that ecosystem, that unique platform, that unique network the benefits of our technology, the simplicity of our technology, this is all leading to massive IoT, because to go back to, to my sport example, for 10 years, we’ve been running a very long race, very long. And by design, we were designed for massive IoT. And we are in a really good position we’re running at the head of the race. But now we’re getting to the final miles of the marathon where it’s all happening. It’s picking up and it’s a very exciting place to be in, we’re in the leading pack, and we can see the finish line coming. So very exciting. And we’re enjoying it. It’s a bit of stress, as you say there are challenges, but it’s great.

Jeremy Cowan  21:58 

Frank, we’ve talked about the sort of the last three years, let’s look forward at the next three years. How different do you think both the market and your offering and your competitors will look in three years’ time?

Franck Siegel  22:13 

Well, quite different, I think, from what it is today, in many ways. So until now, I think it’s fair to say that there was a lack of understanding of the potential that IoT could bring into the digitalisation of the companies, right? They were all sceptical because first, only a few years back, there was no network, the right class, it was no devices, no understanding of the business model that could be generated out of IoT. And on top of that, a lot of technologies that were claiming to do IoT is sometimes different type of technologies network, platform, device, chipset, etc. Everybody with the label IoT. So it was very confusing for customers to read or understand, ‘Okay, what are we talking about here?’

It’s fair to say that the market has matured, and the level of understanding of our customers about the potential, the nature of the business of IoT and the potential of the business has ramped up drastically. The proof is that in the last four to five years, we were doing a lot of proofs of concept, for large potential customers, and we’ve seen a huge ramp up in number of connected devices from 2 million when I joined the company at the end of 2017 to 18 million now. And the main reason is customers are no longer asking for proof of concept. They are coming, they know it works, they are very confident in the technology and they now are embarking directly in production things. We’ve got large customers with hundreds of thousands of devices out there connected, sometimes millions of connected devices, and they are in production. They generate more messages and more business benefit to the customer.

So, you see that now people understand from a customer point of view, and the market is maturing from a customer point of view, but also from an IoT player point of view. And because we’ve passed the technology evangelisation, people understand that it’s not about technology. It’s about use cases of bringing the data to the customer at the right price point. And there are multiple technologies with different sweet spots, sometimes better in local environments, sometimes better in indoor environments, sometimes better in outdoor and global environments, and it’s about complementing each other in order to bring the best IoT-based solution to the customer. The customers now understand that and the players in the IoT market now understand that, so you will see some movement in that space instead of hitting a head-to-head from a technology. It will be, let’s work together to give what the customer needs.

Jeremy Cowan  25:04  

Frank, before I come back to Jeremy, he referenced a moment ago that many analysts predicted 10 or so years ago that the IoT would have achieved more in services and revenues by now than it has. I think that’s very fair comment. Do you believe that the IoT sector has slightly fallen short of reasonable expectations? Or were the analysts getting ahead of themselves? And if so, why is there that discrepancy? How can IoT generally be improved going forward?

Franck Siegel  25:37 

First up, your initial question; I wouldn’t say that the IoT market has underperformed. That I couldn’t say. The reason, if you compare to previous technology, mobile phone, or IP internet, if you compare with Vodafone, for instance, who are based out of the UK, it took them three to four years to have their first mobile phone live. And then it took them another 10 years to sign the first 1 million subscription in mobile phones. So, in total, it’s almost 15 years – when the lifetime, for instance, of Sigfox is 10 years, and we are at 18 million connected devices in 72 countries and I come from a telco background. I don’t know any telco communication service provider that are present in 72 countries, and certainly not in 10 years. And the rest of the IoT players have also delivered such growth as well.

That’s why I’m adamant that the IoT market hasn’t underperformed. Expectations were, like every new technology, super high to generate this hype and this momentum. It might have been unnecessary, super high objectives to get the ball rolling, that’s more this kind of the coin I would say, rather than underperforming IoT market.

Jeremy Cowan  26:57 

Yeah. And Jeremy, finally, in which industries, do you really expect to see the biggest opportunity for Sigfox over the next five years? I’m thinking the agriculture or maybe industrial IoT, smart cities, smart homes, connected vehicles? Or is it something else again?

Jeremy Prince  27:18 

Before I get to that question, just to add to what Frank was saying, on the market: Yes, we shouldn’t downplay the performance and what has been achieved, of course, compared to what was expected, it might have taken more time, as I said. But I think the analysts will be wrong again in the way that it will probably be bigger than what they expect. And some of the drivers why it took time, there are different factors. There’s first of all, the understanding of the benefits for companies embracing it. There’s a problem – strange to say that it’s a problem – but one of the problems with IoT is that you can almost do anything. And I always like to show that pen, say I could connect my pen if I wanted to know where it is. Is it worth it? No, because buying a new pen will probably be a lot less expensive and easier. But that’s also been a problem. Initially, when you spoke to customers, they play around with technology, they go on parks, it’s a bit like bringing a kid into a candy store. He wants to try everything. How do you get him to get to the next stage, the professional stage where they really deploy something that works. So, there’s that maturity, that has been a need.

We were talking about the ecosystem with having the solutions emerging, the devices, producing them, installing them. When you sign a contract for several hundred thousand devices, you’ve got to deliver them, we’ve got to install them. It’s not like buying a phone. And you’ve also got the price points, every time the cost of a solution goes down – and when I say the cost of a solution, it’s not the connectivity that we sell that’s expensive. It’s more the device and the data crunching, the end platform – every time that goes down it opens a potential new market.

I like to use the example of DHL. We connect trolleys because the least expensive device in our ecosystem today is one Euro. But let’s say the classic device for tracking would be between €20 and €30. And on that price point, it  makes sense to equip roller cages to know where they are and to have to buy and produce less makes economical sense. We have got, as I said earlier, on a frugal technology that allows us to be leading the charge on this cost part and we believe that we can reach in the coming years price points that will be close to RFID.

Jeremy Cowan 30:03

Really?

Jeremy Prince   30:04

Yes.  I’m not technical, but the engineers are adamant that we can get there. But that means if you stick to DHL that’s today connecting hundreds of thousands of trolleys, when you get to that price point, you can see easily how it widens the potential market because there you’re talking of potentially connecting hundreds of millions of parcels if you wish. And so, I think all that takes time. And that’s why it’s probably taken longer than expected. But once again, I think it will be bigger. It will be bigger because of what I was saying about maturity, pricing, etc., on the classic needs, and the classic ways of transforming the business. Because if we look at the main drivers there are, for me, three drivers behind IoT.

One is operational costs; how do I improve the way I work as a company and my process? How do I reduce my costs, etc.? That’s one. The second driver can be regulatory, like we work with PwC and hotels in the US in that we work with Hilton, MGM, and Marriott, etc. They equipped the personnel with fast response buttons.

But that’s compulsory. The driver there is regulatory. When you have got a hotel, in some states in the USA that is over a certain number of rooms, you need to equip your personnel with that. And you’ve got other examples in cold chain. So that’s a driver. And that’s also I think, taken into account by the analysts.

The third driver, that isn’t I don’t think taken into account, is the one that we can’t really foresee. And I have to say, when internet was created, no one would have imagined that in 2021, some of the biggest multinational companies in the world were Google, Facebook, no one would have imagined that. And I think that IoT is also going to generate things like that, that we don’t imagine. And that’s a third driver for me. It’s being disruptive, and some companies are going to emerge and there are 99 that are going to emerge with bad ideas and are not going to work. And there’s one that’s going to be the Facebook of IoT, because you get that data that you didn’t get before. You’ve got access to that data, you can monitor things, you can track things that you couldn’t track. And I’m sure there are some bright minds, brighter than mine, that are going to come up with great ideas, great business models, and we can always already see some in our ecosystem and love to talk about them. And I don’t know if those would be the successes of tomorrow, but I like the way they disrupt traditional industries or create new business models. So that’s a third driver. And now I can finally go back to your question.

Jeremy Cowan  33:13 

You kind of answered it, but it was to understand which direction, which industries might be the ones that actually see the next significant disruption.

Jeremy Prince  33:25 

So yeah, I partly answered that. And also you part of your question was, where does Sigfox position itself in there? I think IoT people talk about IoT as a market, one market, it’s not one market. It’s got different segments, different types of use cases, different needs. And in front of that you’ve got different players, different technologies, and they’ve all got pros and cons.

Sigfox – you spoke about our main limit when we started – small amounts of data, little latency, if you want to build an autonomous driving vehicle, don’t use Sigfox because you’re gonna die. But with those limits come huge benefits. We’re frugal from a cost point of view, from an energy consumption point of view. We’re robust, simple and robust, so easy to deploy, no pairing, no network to operate for the customer. We’re jamming-resistant. We’re a very safe technology. We’re the only ones that have got a global network for those multinational companies. So, it’s all about looking at this market that is not one market and matching it with the right technology. People like to see it as a … they’ve watched too many Rocky movies, they always like to see a fight. But for me, it’s more about picking the right segment with the right technology. And there’s a lot of space for a lot of companies. And for us very clearly, based on the benefits of our technology, our best in class advantages on some segments, some use cases, we know that we are particularly well suited for tracking, where is my asset monitoring in what condition is my asset? Good news is they are massive chunks of the IoT market. Plus, under that you can add this layer of we’re probably one of the most secure technologies because of our broadcast model. And there are also, if you want to go into more details, Frank could say a lot better than me explain it a lot better, although I do pick a bit of it. But I haven’t got the technical background that Frank has.

So, the key message is it’s a huge market. Huge potential. I’m sure it will be bigger than what analysts predict. And they all were already pretty quite a huge market. But it’s not one market. It’s just about matching the right need with the right technology. And we’ve got tremendous advantages for some well identified segments. So we know where we’re going, or where we’re trying to go anyway.

Jeremy Cowan  36:22 

Gentlemen, I’ve taken a lot of your time already. Thank you both for spending time with our listeners. Jeremy, it’s been great to have you here.

Jeremy Prince  36:29 

It’s been a great pleasure, Jeremy.

Jeremy Cowan  36:33 

Frank, we really appreciate your input, too.

Franck Siegel  36:40 

Thank you. Thank you, Jeremy.

Jeremy Cowan  36:45 

Well, guys, that’s all we have time for today. We’ll be back with another podcast very soon. In the meantime, don’t forget, bookmark IoT-Now.com for the latest global IoT news and features. And I hope you’ll join us soon for the next TrendingTech podcast. Bye for now.



The post Sigfox top two see huge IoT growth, predict it will beat analyst forecasts appeared first on IoT Now Transport.

Rail begins journey back to green, safe and preferred mode of transport

This article first appeared in Transport 360 magazine.

Railways are well placed to become the sustainable backbone of future mass mobility. IoT in combination with better connectivity and emerging technologies potentially has a massive role to play, writes Annie Turner.

To meet environmental targets, mass transit of passengers has become a priority. To fulfil that role, the rail industry needs to present itself as more attractive means of transport than alternatives such as personal cars and air travel – something of a challenge in the era of COVID-19 when people are keen to avoid crowded spaces and some have come to regard trains and railway stations as unsafe.

There is just cause for optimism though, as Jules Omura, managing director of organiser IRITS Events, observed in his opening remarks at the tenth [virtual] International Railway Summit, titled ‘Predict and prepare, strategies for exiting the long Covid tunnel’:

“This new normal has hit the railway sector badly but it also gives us the chance to pause and reset when we can no longer rely on past data and the regular revenue,” he said. “We could either keep doing what we have always done, and keep our fingers crossed, or we can be creative, we can challenge our preconceptions and do something new.”

Another speaker at the event, Jash Bansidhar, managing director at Advantech, said, “This crisis created the acceleration of innovation,” he said. “It’s not only the way that people live and the way we are working but also how we can help the community to open up again, and to make people feel safe on public transport. It is a catalyst for innovation.”

Continue reading this article on page 32 inside Transport 360 magazine

The post Rail begins journey back to green, safe and preferred mode of transport appeared first on IoT Now Transport.

Rail operators see clear signals for smart railway adoption

This report first appeared in Transport 360 magazine.

Rail transport is an industry of two halves, covering transportation of passengers and transportation of cargo. Although the infrastructure used for each is broadly common, different business models, technologies and systems are utilised.

Inevitably, the pandemic has had significant impacts on the rail industry but pre-pandemic priorities of providing customers with better experiences to enable rail to compete with air travel and continuing to position rail as a competitor to sea transport continue, writes George Malim, Transport 360 magazine managing editor.

In spite of obvious impacts on passenger flows, the pandemic hasn’t derailed adoption of new technologies such as intelligent transportation systems (ITS) and IoT- related smart railway applications. Research from Research and Markets predicts that the global passenger rail transport market will in fact turn out to have grown from a value of US$221.18bn in 2020 to US$247.56bn in 2021 at a compound annual growth rate (CAGR) of 11.9%.

The growth is mainly thanks to rail companies rearranging their operations and recovering from the impacts of COVID-19, which has led to restrictive containment measures involving social distancing, remote working and the closure of commercial activities.

All of this caused substantial difficulties for passenger rail operators, but the research firm thinks momentum will continue and estimates market value will reach US$307.39bn in 2025 at a CAGR of 6%.

Continue reading this 4-page report on page 16 inside Transport 360 magazine

The post Rail operators see clear signals for smart railway adoption appeared first on IoT Now Transport.

Podcast 14: Smart homes Matter, but will they be secure?

President Biden has signed an Executive Order on cybersecurity as the latest US step to improve IoT security by introducing cybersecurity labelling for consumer products. The Trending Tech Podcast hears from Steve Hanna of Infineon that the race to the bottom in cybersecurity is ending as governments worldwide are following new standards. Meanwhile, Gartner says 75% of enterprise data is expected to be created and processed at the Edge. But which Edge? George Malim and Jeremy Cowan wonder if telcos will profit from their Edge advantages. History suggests not. Maybe this time will be different!

Listen on



Jeremy Cowan  0:04 

Hi, and welcome to the latest Trending Tech podcast brought to you by VanillaPlus.com, IoT-Now.com, and The Evolving Enterprise, TheEE.io. I’m Jeremy Cowan, and it’s great to have you here for today’s Sometimes Serious, Sometimes Light-hearted look at digital transformation for enterprises.

And today’s first guest is no stranger to the podcast. He briefed us last year on chip standards for smart homes. He is Steve Hanna, a Distinguished Engineer with Infineon Technologies based in Florida. Infineon is headquartered in Germany, and is a global top 10 semiconductor solutions company, with almost 50,000 employees and revenues of more than Euros 8.5 billion in 2020. So, a major player. Well, it’s great to have you back, Steve.

Steve Hanna  0:58 

Thanks, Jeremy. It’s always delightful to join you on this podcast.

Jeremy Cowan  1:03 

Thank you. And our second speaker is already well known to regular listeners, and to readers of IoT Now magazine and VanillaPlus magazine, which he edits. He is, of course, George Malim. Thank you for joining us again, George.

George Malim  1:18 

Hi, Jeremy. Great to be here.

Jeremy Cowan  1:20 

Steve, I think you’re our first returning guest; that’s either immensely brave or possibly reckless. I’m not counting George here, who sticks around here, like a Band Aid, somehow putting up with my jokes and ensuring that our print and digital magazines come out on time, looking good and talking sense.

We’ve asked you back, Steve, because we want to hear the latest developments in the chip standard for smart homes. There was a lot of interest among our listeners in smart homes back in 2020. Seems a long time ago. And it’s still the most listened to episode we’ve ever done. And if you want to check it out, everyone, you can do that. Please have a look at it after hearing this. And just go to wherever you found the pod and look for Episode Five. We also want to see what progress has been made and ask Steve when we can expect to see products that support this new standard.

And of course, the elephant in the room is how will the new standard fit with cybersecurity labelling for IoT products. So aside from doing some serious news at the beginning, we will end with our What The Tech section where we take a sideways look at some of the stories that have made us smile or curse lately. So, Steve, tell us make us jealous. How’s life in Florida? I’m picturing palm trees and ice-cold beers. Where are you today?

Steve Hanna  2:50 

Well, actually, I’m up in Boston today. Of course, Florida is just as you describe. But we had to come up here to sell our house. We’re fleeing the snow and ice and we’re going to be full time year-round in Florida. Who could resist?

Jeremy Cowan  3:13 

Indeed. Well, it’s not only great to have you here, Steve. We’re very proud to say Infineon are the sponsors of today’s podcast. So, thank you very much for that, too.

Steve Hanna  3:22 

A pleasure.

Jeremy Cowan  3:24 

Great. Let’s start with the headlines. Steve, I’m gonna come to you first, what’s caught your attention in the serious news lately?

Steve Hanna  3:31 

You know, there’s been quite a bit on cybersecurity for IoT. It’s a topic that I follow closely, as you know, because our customers and our customers’ customers are so concerned about it. And of course, we’ve had the pipeline that was hacked, so to speak. And we’ve had innumerable similar hacks. But that’s not what I’m going to focus on today.

I’m going to focus on something positive, something that takes us in the right direction. And that’s the executive order on cybersecurity that our US President Biden signed on May 12th. This is, shall we say, the latest in a series of steps to have the US government play a positive role in promoting better security for the IoT. And it follows on a bipartisan bill that was passed and signed by President Donald Trump. This just shows you how bipartisan the issue is.

Back in December, the bill, the IoT Cybersecurity Improvement Act of 2020, required the US government to adopt IoT cybersecurity standards for its own acquisitions of any IoT devices. And now, this Executive Order follows on by introducing the concept of IoT cybersecurity labelling for consumer products. And it directs the National Institute for Standards & Technologies, a US government agency to develop pilot programmes in this area around IoT cybersecurity labelling for consumer products, perhaps something that could be built on some of the existing programmes.

Of course, there in the UK, you have some of the most well-established IoT cybersecurity regulations and guidelines that have since been picked up by the ETSI and European government, Singapore and Australia. We, here in the US, are finally catching up. And I’m happy to see it, I really think it’s a step in the right direction, we can’t have a race to the bottom as it were.

Jeremy Cowan  6:04 

Do you think that’s where we were headed prior to that – it was going to be sort of the lowest common denominator?

Steve Hanna  6:11 

That’s where we are today, Jeremy, I would say so. That is, there are market pressures at head work. And when there are vendors that have low quality or low levels of cybersecurity, this saves them a bit of money, a few cents shall we say for each product, and ends up putting pressure on the vendors who want to do it the right way.

Of course, security doesn’t come for free. And to justify that expenditure, you have to have some way of quantifying increased revenue. If you have at least a label that says this is more secure than that, then the consumer can choose. And in some countries, that will probably be mandatory, that you meet certain requirements for IoT cybersecurity, so then we have the arm of the government involved as well.

In the US, it may be more a carrot approach than a stick approach. But if all these governments work together, I think we will see a raising of the bar, a certain set of norms for IoT cybersecurity, higher for pipelines than for smart homes. But even in smart homes, some level of minimum expectations.

Jeremy Cowan  7:41 

Yeah, ‘appropriate security’ being the watchword, I suppose, between pipelines and smart homes.

Steve Hanna  7:49 

Exactly.

Jeremy Cowan  7:50 

So, then we get to the key issue of educating the public because I guess that an awful lot of the public assume that what they buy is secure – wrongly, of course. How then do you think the industry should set about this? Is that an industry initiative? Is it a government initiative? Is it both?

Steve Hanna  8:10 

I think it is both. But it’s also a matter of making it simple enough that consumers can understand it. We can’t expect every consumer to get a PhD in cybersecurity, to be an expert on cryptography. What we can expect is that products be labelled in some sort of comprehensible manner, so that your average consumer can see, ‘Oh, that’s really a one-star product, not so great’. ‘Oh, this one over here is a five-star product with respect to IoT cybersecurity’, the same sort of thing that we do with automotive safety or with energy efficiency. The consumer doesn’t have to be an expert on watts and volts and amps, although for us engineers, that seems elementary, or kilowatt hours for that matter, they only have to look for a better rating to know that the product they’re buying is energy efficient, or not. And then in some countries, there will be minimum requirements for energy efficiency, the same sort of thing should apply for cyber security.

Jeremy Cowan  9:19 

Makes perfect sense. And I mean, to give the consumers credit, I think these things are – when properly labelled and clearly explained – they get it very quickly. I mean, I’m thinking of energy efficiency labelling for white goods, but also for homes, which is a big thing in the EU, probably all over the world. I don’t know. Is that your expectation, Steve? Do you think that the public will get it fast?

Steve Hanna  9:50 

I do. I think they will, once it’s put in the manner that they can understand that this device has gone the extra mile to protect your privacy. To protect the security of your smart home. They’ll want to have those products, they’ll select those products. But right now, there’s nothing on the box that helps you do so. So, we need to have that cybersecurity labelling on the outside of the box in a simple enough manner that it can be understood, not just a bunch of acronyms, like TLS and RSA, but something simpler than that. And that’s, I think, where we’re heading with these IoT cybersecurity labelling requirements that are emerging around the world.

Jeremy Cowan  10:40 

George, what’s your thoughts on this? I mean, do you think carrot initiatives are enough? Or do we need a stick policy as well?

George Malim  10:47 

It’s a really interesting thought. I mean, people always take advantage of the carrot. And I think there’s probably a stick required, in addition. It’s getting the balance right, though, because you don’t want to hold back innovation and hold back business by being too proscriptive with the stick, as it were. So, you want the freedom of technology, but at the same time, it needs to be safe. So, it’s a blend?

Jeremy Cowan  11:17

Yeah.

George Malim  11:18 

And probably above my paygrade. (Laughter)

Jeremy Cowan  11:21 

Yes, happily, I don’t have to get involved in that. Steve, that’s really interesting. Thank you.

George, can I turn to you? What tech story did you notice in the news recently?

George Malim  11:30 

Yes, I noticed Antony Savvas on VanillaPlus.com. I’m not sure it’s necessarily a news story, because the topic was whether the edge is lucrative for telcos. But there are some new developments happening in this area. And it’s sort of chimes with a topic I’ve been banging on about it feels like for years, which is, cloud isn’t free. There’s a lot of cost to cloud, especially as things scale up in IoT.

So, that is creating that kind of interest in edge computing, because you can do more processing at the edge, save money, and take advantage of the low latency that hosting and processing data nearer to where it’s created and needed is obviously ideal. It’s clearly a trend. Tony’s article mentioned that Gartner predicts that 75% of enterprise data is expected to be created and processed at the edge. And I think we probably all agree with that direction of travel. But within Tony’s article, he’s brought together four or five distinct announcements that help to reinforce that change. Liberty, for example, is set to roll out 100 branded edge data centres across Europe, in a deal with investment firm Digital Colony.

Now, 100 edge data centres in a continent like Europe may not sound a lot. But when we’ve been dealing previously, with kind of very major business centres being the places where the bulk of data centres have been built and constructed, the idea of breaking that down and starting to get more distributed, does play into that idea that that momentum around edge is being taken up. And I think that it’s significant that it’s Liberty, which is a telecoms provider, that is doing that. Of course, they’re standing out a little bit in that way.

I would say that Vodafone is taking a different approach by partnering with AWS Wavelength for multi-axis edge data centres, and Verizon is doing a similar deal with AWS in the States. And there are others. Dell, for example, has recently done a deal with Equinix to have Storage as a Service in 220 Equinix data centres. Obviously, those are not all edge data centres, but some will be. So, that’s interesting. And that’s very similarly structured to HPE’s Green Lake offering. So, I think that we’re seeing things kind of productise, become more mainstream, and it’s less of a surprise.

For me, though, the question is, how will operators make money? And can they make money, because although they’re familiar with the networks, and they’re familiar with data centres, and have historically run large data centres, the question for the telecoms industry is how do they make money? And they often miss opportunities, and you can see that companies like Google, obviously, AWS and others are thinking of the edge in a hyperlocal way. I mean, there will be edge data centres in kind of shipping container type sized units, and these might even become smaller as time goes on.  5G, with that increased density of RAN equipment, you wonder, would it not be possible to have a very compact edge data centre next to a 5G base station? It’s possible.

I don’t think it will necessarily get that hyperlocal so soon because there will be power requirements and things like that. But this has made me think that the former PTTs may be in a strong position here, because their traditional telephone exchanges are extremely widely distributed. And they have fundamental things like network connections and power coming into them. Whether they’re still ready for use after the sort of hiatus of a decade or more is an open question. But it does seem that there is that real estate footprint that telecoms operators have that could be repurposed for multi-access edge.

So, we will see how that develops and how operators monetise because of course, you know, edge isn’t free either. So, you know, there is money to be made, and I’ll be watching that with interest.

Jeremy Cowan  15:55 

Yeah, we’ll definitely come back to you on that. Because, I mean, I want to believe that the telcos will use the advantages that God gave them. (Laughter) But history has proved me wrong on more than one occasion in that regard.

Steve, do you think that we can reasonably expect the telcos will make the most of this possible advantage? Are they as well set as it seems?

Steve Hanna  16:21 

Well, edge computing is definitely reality today. But I think the question we have to ask ourselves is, which edge? Is this going to be the 5G edge? Or is it going to be gateways or even nodes, as IoT nodes become more and more capable, and are able to perform their own artificial intelligence processing, then it may be that the edge gets pushed all the way out to those tiny sensors. And they themselves are doing facial recognition or other pattern detection, and only pushing back very small quantities of summary data.

Recognise that when they are battery-constrained, they can use that power either for local processing, or for transmission of data. And if they use it for local processing, and are therefore able to reduce the amount of data they have to transfer by a factor of 10 or more, that may more than make up for the power cost and the inherent cost of the local processing. So, I think there are market forces and physics which are driving the artificial intelligence closer and closer to the very edge of the IoT network.

Jeremy Cowan  17:44 

If the telcos have the infrastructure and the network that George was referring to, what advantage would you see accruing to the hyper scales?

Steve Hanna  17:58 

Well, there’s always an advantage there in that they’re able to do inferences using massive amounts of data. And they are trusted by those customers to do so. Whereas in security, we always raise concerns and have issues with the man in the middle. Not that telcos aren’t trusted, but it’s a difficult position to establish and from which to draw revenue. You know, neither side is eager to pay for the overhead of an intermediary to perform processing.

Jeremy Cowan  18:39 

It’s interesting, obviously, this is a sort of game in progress. And I think we’ll need to be coming back to it. Just as we are coming back to our discussions about smart homes, Steve.

I wanted really to use your experience to get under the skin of where we have got to in the smart homes revolution, because I know we’ve been talking about this for years. I’m getting the distinct feeling that it’s getting closer now. Last year, you kindly joined us on the podcast to talk about the CHIP standard for smart home. What’s the latest on that?

Steve Hanna  19:14 

Oh, goodness, first, a new name. Instead of CHIP, which I will say those of us in the semiconductor industry found very confusing. The new name is Matter, M-A-T-T-E-R. That is, we looked for the one thing that all things have in common and that’s Matter. So this new name, although it can be a bit confusing, because of course matter has other meanings as well, has been rolled out and that’s what we’re using going forward instead of the name Connected Home over IP, or CHIP.

It’s not an acronym, Matter. It’s just the stuff that all things have in common. And so that’s a new nomenclature, shall we say. And at the same time, a new name for the standards group where the standards are being developed. Instead of calling itself the ZigBee Alliance, which might lead one to think that the ZigBee protocol is the only one that matters, so to speak. This standards group is now called the Connectivity Standards Alliance. And this, I think, better reflects the broader scope that the organisation has taken on.

In fact, as we discussed last year, these smart home standards – Matter, as we call them now – do not require or in fact, they initially even support the ZigBee protocol. Rather, they’re focused on IP, the Internet Protocol, and a media over which IP can be transported. To me, this is the ultimate maturation of connectivity within the smart home. Because by using a single protocol, all the way from that window sensor that we were mentioning earlier, or temperature sensor, all the way to the cloud, we now have the potential for universal interoperability. That window sensor could itself talk not only to the cloud, but to intermediate gateways, to the edge in the 5G infrastructure, it can talk to other devices within the home. So, we have the potential for peer-to-peer communications. within the home.

My wife is always saying to me, ‘Oh, no, we’ve left a window open and the air conditioning is on.’ We’ve done it again, trying to cool Florida, that wouldn’t work. (Laughter) But if the window sensor were able to talk to the air conditioning system, or the thermostat, and to tell it, ‘Hey, I’m still open’, then we can have that peer-to-peer communications, that interoperability, that level of functionality, even without a dependency upon the cloud. In Florida, you may have heard we get some hurricanes now and then. And internet connectivity can be unreliable, even an ordinary afternoon in Florida often involves a windstorm and downed lines. And this is not just specific to Florida, as global climate change continues, I think we’ll see pockets of extreme weather around the world, resulting in intermittent connectivity. And we all want our smart homes to continue to work, especially in that sort of circumstance. And if they’re all dependent on the cloud, it’s unfortunate.

So, the development of a new name for the standards, Matter being that name, the addition of some new companies who will be supporting the standards. Yes, that’s an important development. But I think one of the most important developments is having a solid grasp on the technology.

We have, over the course of the last year since I spoke with you last, we have really hammered out all of the technical details for how version 1.0 of these standards are going to work. And we have a draft specification. We’re still polishing it, yes. But we have an open source implementation, which is available to anyone in GitHub. And we also have a lot of more material that’s available regarding these technologies, and this new and upcoming standard. So, I’m excited about those developments. I’m especially excited about getting my hands on this first batch of products that will support it.

Jeremy Cowan  24:23 

Yeah, that was going to be my next question. When can we expect to see that in our sticky hands?

Steve Hanna  24:29 

Ah, by the end of the calendar year. That’s our goal, and we’re making good progress towards it. We have prototype products already in testing and regular test events for our members, so that they can try out their products to make sure that we fully achieve that level of interoperability that we’re aiming for, while ensuring that security and ease of use, cost effectiveness, are maintained.

I guess I should mention as well, when we’re talking about products coming so quickly, that is this calendar year 2021, that these will often be software updates, firmware updates to existing products that are in the market today. You won’t have to replace your products that you may already have installed, but should be able to upgrade them in place.

Jeremy Cowan  25:24 

Looking at those new products, how does the new standard then fit with a trend towards cyber security labelling for IoT products?

Steve Hanna  25:34 

Hand in glove, Jeremy. Hand in glove! (Laughter)

Jeremy Cowan  25:37 

Great to hear.

Steve Hanna  25:39 

We have all been watching this IoT cybersecurity labelling trend. And with gusto, I think it’s fair to say. The new standard will not itself include its own set of labels, but rather, will include the fundamental technologies that are required for those existing labels. So, it’s not our intent to supplant, but rather to support the IoT cybersecurity efforts that are taking place around the world.

Jeremy Cowan  26:15 

Steve, where should we look, if we want to find out more about your work on this and Infineon’s work?

Steve Hanna  26:22 

We have a website. It’s www.infineon.com/connectedhome, and you can go there to learn more about the standards and the work that’s being done to develop them, and to provide semiconductor platforms that support them. And we have links there as well to a variety of other sources of information on the topic.

Jeremy Cowan  26:51 

That sounds truly encouraging. I can see my Christmas list getting bigger now.

George, where do you think this takes us and leaves us? Are you as excited as I am about the possibility that smart homes might now be, you know, a truly IoT-enabled and secure reality?

George Malim  27:09 

It’s removing another barrier. That’s the main thing. There’s still a lot to be worked on in business models, and particularly with multiple vendors coming together and how the Smart Home actually interrelates. You know, will the window company interact with the air conditioning company?

However, having the confidence that this is done securely enables that interaction a lot more than we would previously have seen. Because when you’re getting into individual companies’ brands potentially being damaged by another company not having the same level of security, that’s obviously a concern. So, being able to say, ‘Look, here is cybersecurity labelling’. That means that the security from the window company is at the same level as the security from the air conditioning company, it’s a barrier removed. IoT progress is all about incremental gains, removing barriers step by step.

Jeremy Cowan  28:07 

Steve, it seems that for a while, we’ve been talking about ecosystems providing that security. From the way that George interprets it, this seems like, as he says, another barrier down. Is that fair?

Steve Hanna  28:19 

It is. And I think I want to highlight something that George has put his finger on. The question of, will the companies actually cooperate, given that they have the standards to do so. We’re trying to address that as well. There’s an expectation that if the company has this logo, the Matter logo on their product, that yes, then they are going to interoperate, they are going to use the same set of standards, as you would expect with say, WiFi.

If you buy something that has a WiFi logo on it, it’s a requirement that it interoperate with other WiFi-enabled devices. And the same will be true. Now, not every device will necessarily support all of the same functions and features, say, the thermostat and the window sensor might not have that feature of talking to each other. But they’ll all support the same protocols, and therefore have the same capability. One won’t be able to lock it out at that point and say, ‘Oh, my doorbell or my thermostat only works with my own sensors and not with someone else’s’. That’s the hope, at least my hope. (Laughter)

Jeremy Cowan  29:41 

Excellent. Steve, that’s really helpful and very encouraging. I think we are clearly several steps further down the road towards this.

Okay, we’ve reached the lighter section of the Pod called What The Tech where we want to share something tech-based that either made us smile or just made us mad. George, what’s amused or amazed you?

George Malim  30:04 

Well, I think particularly in lockdown, but before that, as well, one of the problems has been misinterpreting nonverbal communication. I find this myself, particularly if I’m on chat, that the use of sarcasm is sometimes difficult to detect. Sometimes it’s really obvious. And sometimes you think it’s obvious isn’t, that’s even worse. (Laughter)

The good news is that help is at hand. A recent article in DefenseOne.com, has explored how artificial intelligence is being harnessed by the US military to detect sarcasm. The workers focused in on word combinations or words such as ‘just again’, ‘totally’ and ‘very’, and even an exclamation mark can have a darker edge, according to researchers at the University of Central Florida. That darker edge is obviously the hint of sarcasm. And the researchers at the University of Central Florida have been utilising a method called self-attention architecture to train neural networks to give more weight to some words than others.

The military thinks this will help it by enabling it to understand what’s happening in areas it’s operating in, by analysing things like social media posts and other open source intelligence. So, that’s great that they can sort of filter, …. it’s not so much filtering out actually, it’s identifying sarcasm, because understanding when someone’s being sarcastic is probably as useful as knowing when they’re not. And frankly, the tool sounds really useful. In fact, I probably could have done with this capability last month, when Jeremy messaged me to say one of my articles had articulated a point really well. (Laughter)

Jeremy Cowan  31:57 

So, is this being used just in text? Or does it extend to the emojis that I’m sometimes throwing at you?

George Malim  32:04 

That’s a very good question. I have no indication from the article if that’s an emoji situation. And, of course, the issue with emojis is, you have to be confident in the emoji user’s intention as well, which obviously with my 83 year-old father he’s not an excellent use of emojis. (Laughter)

Jeremy Cowan  32:21 

But I think also, as David Cameron proved a few years ago, it’s also a generational thing. I mean, LOL turned out not, as he thought, to mean Lots of Love. (Laughter)

George Malim  32:31 

Exactly. But I think the serious point here is that anything that kind of, can be used to gauge context and intent, particularly as language gets abbreviated, and shortcuts are used can only be a good thing. So, I think that’s a good and serious point in what’s supposed to be a light story. So, sorry about that.

Jeremy Cowan  32:54 

Well, I shall avoid any fruit emojis or piles of poo in my responses here.

Steve, what has caught your eye in the news?

Steve Hanna  33:05 

Well, I saw a story recently that I thought was pretty humorous, but I’m not sure you’ll see the humour in it. (Laughter) This regards what appears to be US soldiers in Europe trying to, as we’d say, bone up on or study for their exams, have put nuclear weapon bunker secrets into online flashcard systems.

Jeremy Cowan  33:24 

No!

Steve Hanna  33:25 

Yes, that’s right! So, I think it’s been taken down now. But if you, a short while ago, would search for certain terms related to these nuclear weapons bunkers, you could find on those flashcards information about where they’re located, and how they’re secured.

I just had to chuckle at that. As somebody who’s had a classified rating in the past, I had to think, ‘Goodness, just don’t do that. Don’t go there.’ If you have a secret that you need to keep, the last thing you should be doing is posting it on the internet (Laughter) where it can be found by a search engine.

Jeremy Cowan  34:22 

Extraordinary.

George Malim  34:23 

It just goes to show, Steve, doesn’t it the old the old adage that the weakest point of any security system is the human being that interacts with it.

Steve Hanna  34:33 

So true.

Jeremy Cowan  34:34 

Well, as a journalist who would never be given any kind of classification under any circumstances, I find that absolutely breathtaking. Even I would have spotted that there might be a flaw in that plan.

I mean, it’s not that long ago, I think it was last year Bellingcat, the investigative journalist site, revealed that there was I think it was a beer and pub rating app called Untappd, that enabled researchers if they put their minds to it to uncover not only the locations of military and intelligence personnel around the world, it could even identify the personnel. Which is breathtaking in its ramifications. You can’t believe that the services would allow themselves to be so exposed. But I guess what happens in the shadows that isn’t qualified as authorised behaviour is probably the most dangerous.

Steve Hanna  35:32 

Yes. As we used to say, loose lips sink ships.

Jeremy Cowan  35:37 

Yeah, so be careful out there everyone, even if you’re not a spy.

Gentlemen, time is up, sadly. Let me, therefore, finish by saying a big thank you. Thank you first of all, to Infineon’s Steve Hanna; first for your expertise Steve, and second for sponsoring the podcast. It’s been great to have you here!

Steve Hanna  36:00 

So happy I could come back.

Jeremy Cowan  36:02 

And huge thanks also, to George Malim, managing editor of IoT Now and VanillaPlus magazines. Thanks, as always, George.

George Malim  36:11 

I’ve totally enjoyed it, Jeremy.

Jeremy Cowan  36:13 

Great fun. Thank you too, ladies and gentlemen, for joining us around the world. Don’t forget to subscribe to this Trending Tech podcast, wherever you found us. And be a total star, give us a 5-star rating and say something that’ll bring a happy tear to our eyes. Because it’s not just about our egos. This makes a huge difference to our ranking when people are looking for a new podcast.

And until next time, keep safe. Keep checking https://IoT-Now.com https://VanillaPlus.com and https://TheEE.ai for tech news and interviews. And join us again soon for another Trending Tech podcast, looking at enterprise digital transformation. Bye for now!



The post Podcast 14: Smart homes Matter, but will they be secure? appeared first on IoT Now Transport.

2021 IOT GLOBAL AWARDS

Closing date: October 18, 2021
Online

The 4th Annual IoT Global Awards are open for entries! As the industry’s benchmark for excellence in IoT, this prestigious awards program honours the most innovative companies, products and people in 11 IoT industry categories.

The categories for entry are:

  1. Automotive, transport & travel
  2. Big data, cloud & analytics
  3. Connected consumer & smart home
  4. Connected health or wearable tech
  5. Industry & construction
  6. Research & development or new launch
  7. Retail, marketing & hospitality
  8. Securing IoT
  9. Smart cities, government & utilities
  10. IoT Executive of the year
  11. Start-up, business development or ecosystem of the year

Each year an independent and qualified panel of judges selects the very best corporations, companies, start-ups and business leaders from the IoT sector, from hundreds of applications.

Whether you are new to the IoT sector, or a seasoned specialist, recognition from this Awards programme gives your company a global stamp of ‘Excellence’.

Finalists and Winners receive unrivalled media exposure from industry powerhouse brands, IoT Now, IoT Now Transport, IoT Global Network and more.

Applications for the awards are currently open, the deadline for entries is 18 October 2021.

This an online and global event, open to organisations of any size from anywhere in the world.

The awards kick off with a discounted Early Bird Special Entry Price of £139 per category.

Showcase your successful IoT solutions to a global audience of industry professionals.

The post 2021 IOT GLOBAL AWARDS appeared first on IoT Now Transport.

Podcast 13: Tech can learn a lot from the Natural World

Whether it’s starlings teaching us about high speed, resilient networks, or training IoT execs by Horsepower, Gilli Coston and Ken Figueredo show that the world of technology has much to learn from Nature. It’s also Human Nature to make fantastically bad decisions – and Trending Tech Podcast hears how technology can bail you out if you decide to post a friend home from Australia. Listen, people do! Plus the SEC says Blockchain is more than a question of trust … it’s also about iced tea. And finally, Jeremy Cowan gets an eyeful of upcoming news in Augmented Reality.

Listen on

 

Jeremy Cowan  0:04

Hi and welcome to the latest Trending Tech podcast brought to you by IoT Now, The Evolving Enterprise and VanillaPlus.com. I’m Jeremy Cowan. And I want to thank you for joining us for this sometimes serious, sometimes light-hearted look at enterprise digital transformation.

I am delighted to welcome two expert guests today who will be familiar to many of you working in the Internet of Things (IoT) in recent years. They are Gilli Coston, formerly Senior Vice President for EMEA at Kore Wireless. Gilli is now Managing Director of The Horsepower Partnership, where she’s leading, she’s developing, I should say, executives’ leadership and performance skills through facilitated learning. She describes this as ‘fear-free advanced communication skills with humans and horses’, and that intrigued me so we’ll find out a little bit more about that shortly. Gilli, thanks very much for being with us.

Gilli Coston  1:13 

Oh, Jeremy, it’s a joy to be together.

Jeremy Cowan  1:16 

And thank you, it’s great to be joined also from Washington, DC by Ken Figueredo. He’s representing today oneM2M. He’s also the founder of More With Mobile, which offers advisory and project execution services for business opportunities enabled by, would you believe, the IoT. Good to have you here, Ken.

Ken Figueredo  1:41 

Good to be here. Thank you very much for the invitation, Jeremy.

Jeremy Cowan  1:44 

Not at all. Okay, as always everyone, we’ll start by looking at some technology news that needs exploring. After that, we’ll find out what our guests have been up to, and how their work impacts on the tech world. And finally, in our section called What The Tech we’ll bring you some of the lighter news. So stay with us for the next 30 minutes. Gilli, can I come to you first? What has stood out for you lately in the news?

Gilli Coston  2:15 

You know what, I was really taken with the Clyde Space news (https://nmi.org.uk/aac-clyde-space-and-strathclyde-university-collaboration/) about utilising nature, in particular, the murmuration of birds, flocks of birds, in a way you see them all migrate, moving as if they’re one big, the big movements, and murmurations they make in the sky at various different times of year as they move away from predators. So, I was kind of really intrigued by that and how they’re using that and the development of technology with some of the Universities in Scotland. And using that in the aerospace industry.

Jeremy Cowan  2:58 

What is it that they’re doing with the aerospace industry? How does that tie in?

Gilli Coston  3:03 

Well, it was interesting, actually, because they’re developing and innovating solutions in this small satellites spacecraft area. And the thing that fascinated me the most about that was how they were really using the clues that nature leaves in order to develop new technologies and utilising how that works. So, back in the 1930s, they thought that birds moved in a big flock, as if they were one, as if they were mind reading, or some sort of command and control. And I think that’s quite intriguing when you look at even how organisations work today, and how we’re having to work seamlessly together, but really in lots of different spaces.

Then in the 1950s, the scientists were looking at insects and bees, and they came to the school of thought of them acting as one. But it wasn’t until 2015, when some of the universities, I think it was the National Academy of Sciences, looked at how self-organisation works. And then more research was done. And it really came down to the fast evaluation and the speed to change quickly. And I think that is absolutely amazing. Because today we have lots of remote devices working, but the information comes back and then actually how do you get the fast, rapid change? I mean, in murmuration you’re looking at sort of one or two flaps of wings. I’m not suggesting that we, you know, are able to get that fast changes. But if we can think about how that becomes more real-time, either in space or even on the ground when it’s a road diversion or an accident or something like that, and the learnings that we take from that. So yeah, I found that really, really fascinating and how they’re really looking at three factors and three vectors. But actually, the bottom line is it’s a bit like a Mexican Wave. So, you pay attention to the people or the birds round about you. In the in the flocks of starlings, that happened to be seven birds. They did the maths on it. And they’ve taken all these learnings from insects, bees, flocks of sheep. The fact that nature leaves clues for the digital world. And we could do with paying attention more, I think.

Jeremy Cowan  5:47 

I think so. I mean, they seem to move as one almost faster than the eye can detect. So, I always wondered when I first saw these – because, like you, I have a fascination for understanding how this was happening when you saw flights of starlings twisting and turning together – I used to wonder whether or not there was one key starling, where there was, you know, the king or queen that they followed. But you’re saying it’s more a question of moving in sequence with those around you.

Gilli Coston  6:19 

That’s right. And of course, the reason they do it is to make themselves appear bigger. To make it look like they’re a much bigger thing – for a shark to pick off one fish, or an eagle to pick off one starling. It makes it really difficult when you’ve got lots of, hundreds thousands, or even hundreds of thousands of birds flocking together.

Jeremy Cowan  6:42 

So the technology applications for something like this would be in what, satellite management or drone management?

Gilli Coston  6:50 

Well, I think I would maybe even broaden it further. I think those are really good ideas, because they take on the idea of flight. But I think, to use your metaphor, the glide path, to really use this sort of thing in IoT could actually be looking at things that you don’t bump into. So, the theories that they looked at was like an attraction zone, so the area that’s closest to you. You’re just looking at the next person, or the next device and seeing what it’s doing. I see no reason why this isn’t sort of an advanced networking, because that’s really what it is. It’s an advanced networking solution in flight, you could apply that to anything.

Jeremy Cowan  7:38 

Yeah. Ken, what do you take from that? There’s always lessons from nature, aren’t there?

Ken Figueredo  7:44  

Yes, I mean, there’s a lot to learn. I think some of the interesting things are about cooperation, you could argue that there’s a lot of peer-to-peer interaction going on amongst the flock of birds. And technologically, a lot of people are looking at peer-to-peer systems. I think the other thing for me, I’ve been interested in this from the early days of being at university, is the whole idea of systems and systems of systems interacting with one another, which is quite complicated. I mean, we tend to look at things simply and have difficulty dealing with interactions between systems, and also the idea of unintended consequences. So, I think this kind of research is fascinating for trying to stitch together well, what is going on between these groups of seven birds, and then the other birds around them.

Jeremy Cowan  8:40 

illi, will you do us a favour and keep an eye on this story? Because I think there’s probably going to be learnings not only in the IoT, but in the wider enterprise. So, if you see something coming out of this, let us know we can get you back on to talk about this.

Gilli Coston   8:59
Thank you. Sure.

Jeremy Cowan  9:01

Ken, what news has caught your eye lately?

Ken Figueredo  9:03 

Well, a lot of my work takes a medium- to long-term view, so I’m always looking at strategic trends and keeping an eye on them. The story that caught my eye came out in the news a few weeks ago and it concerns a company called originally the Long Island Tea Corporation. And the Long Island Tea Corporation, as you might guess, makes and sells iced tea. In 2017, the company changed its name to the Long Blockchain Corporation and pivoted. (Laughter)

Nowadays we hear a lot about digital transformation and pivoting to new opportunities. Well, these guys pivoted to blockchain and their stock price went up by a multiple of three. So, if you’re holding you did well, as long as you got out. Anyway, earlier this year, the US Securities & Exchanges Commission, which has been looking at what the company’s been doing, revoked its stock registration. So, the blockchain piece, essentially is going or gone. But the iced tea portion is still operational, so you can still buy their iced tea. (Laughter)

Jeremy Cowan  10:23 

Well, somebody has jumped on a bandwagon there. And you can’t blame them for trying it. But obviously, it hasn’t lasted. I mean, I guess there could be a big role for blockchain in partner ecosystems, such as the Internet of Things where we’re always looking at this more closely. Ecosystems seem to be becoming more and more important with every passing year. It’s got to be important anywhere where trust is critical? Would you agree with that?

Ken Figueredo  10:53 

Um, well, the reason why I picked this story, it requires us to step back a little bit and say, ‘what problem are you trying to solve?’ As opposed to ‘what technology can I throw at a problem?’ And when you talk about the Internet of Things and ecosystems, yes, there are ecosystems amongst providers and partners. You can also make the case that there’s an ecosystem of technologies that you use IoT to connect to devices and sensors, and collect data. But you also need to bring in, let’s say, machine learning or an AI (artificial intelligence) component to help you with the decision-making. You might use distributed ledger technology, if you want to change the dynamics of trust. Okay. But the key question there is, what are you trying to do? And if you say, ‘Well, I want to change the dynamics of trust’, you’re then talking about innovating the business model, the business construct, and then you have to decide, ‘well, is blockchain the way to do it?’

I mean, you could just as well say, ‘I’ll use a distributed database’, right, because they achieve the same, same thing. I think the other point I want to make is, if you sort of throw technology at a problem, you don’t necessarily think enough about the consequences of what you’re doing. So, to take blockchain or distributed ledger technologies, you’re changing the nature of trust, it’s more cooperative trust. But by putting information to the blockchain, you’re making all that information visible to everybody involved in that ecosystem. So, if you’re a publicly-traded company, and you’re putting operational information into the blockchain, are you releasing that information before you disclose it to your investors? Okay, so that’s kind of like a consequence of going down this path. And I’ve seen that play out where, you know, a company did a pilot, did something very successful. And then, when the company looked at it beyond the pilot, as an operational system, they said, ‘Well, we can’t do this, right? So we have to find a different way of doing it.’

So that’s why I always say, think of what’s the problem you’re solving? And then what’s the appropriate technology to solve that problem?

Jeremy Cowan  13:22 

I like the Russian saying, ‘Trust but verify’. (Laughter) I mean, it’s been ascribed to the KGB, but I think it’s a broader sense, because after all, this is a decentralised technology. It’s an impartial ledger. So, no single player can control it. I mean, if you’re dealing in partnerships, or if you’re trying to deal in trust, it can give guarantees which may encourage previously unconnected partners to learn to trust.

Ken Figueredo  13:53 

It can. I think, I think this is, you know, one of the issues with progress, that we’re now moving into an era, if you use a distributed trust system, you’re almost having to ask the question, do I trust the people they’re enforcing the trust? And that’s why you’re starting to see the emergence of like permissioned-blockchain, somebody’s orchestrating an environment and granting permission to everybody in that environment to trust one another. It’s interesting, I started looking at this around 2013-2014 when I was doing some work for an investor that was looking at Central Bank Digital Currency. And at that time, there was a lot of focus on Bitcoin. And, you know, one of the issues people have found is the trust resides in the mining organisations and the organisations that are proving the integrity of the blockchain. And there was an incident where somebody cornered the market, they got 51% of all of the mining capacity. So you need somebody sitting above that saying, ‘well, is my mining, infrastructure truly distributed and trustworthy?’ So, it’s not as straightforward as throwing a technology at a problem. You really do have to think about the kind of the business problem you’re solving and whether the technology actually helps with that solution.

Jeremy Cowan  15:32 

Thanks, Ken. My take on the serious news this time comes from a BBC news site, which published a surprising call by the UK security agency, GCHQ. And they suggested that local councils should start preparing for cyber attack. Now, I’ve worked with local councils and I can tell you, the ones around here are barely prepared for a hole in the road. But whether they are prepared for a cyber attack, only time will tell. Obviously, this isn’t just a UK story that the same applies globally, in every connected economy. You only need to look at the ransomware attack on the Colonial oil pipelines in the US to see what attacks can do.

Smart cities are a different story. Obviously, they’re expected to be a target for hackers. And councils will need to be prepared because they do handle a lot of the data and a lot of the connectivity. And the UK National Cyber Security Centre (NCSC) is talking about the role of sensors and IoT-enabled devices in improving urban services. But they say they could also be used by state or criminal hackers to disrupt those very city services. So, the NCSC has just published some guidance for local authorities on how to secure ‘connected places’. And, as we enter an era of far greater rollout of smart cities, I’m sure these principles will apply. And local authorities are going to have to learn how to design and manage their systems to protect data, or at least learn how to find the skills elsewhere that can do this.

This could be, it could be life-critical data for a connected hospital, or access to a power grid. So, my fear is that ensuring the necessary level of security will remain somewhat of a low priority for local councils, sadly until there’s a serious attack that causes maybe loss of life, or, or a critically serious service failure. Maybe I’m being cynical, but I fear that that may be the case. Gilli, what’s your thoughts about this?

Gilli Coston  18:08 

Oh, gosh, I think there’s so many angles to look at it from. If you look at maybe right back at the beginning of M2M (machine-to-machine communications) and the early beginnings of IoT, then there was a lot of vertical applications that had a lot of security built in. Whereas with IoT it is an ecosystem. So, there’s a different angle, as you’ve talked about with blockchain, in some ways that helps, in some ways it hinders. But you know, whether it’s the SIM, the device, the application, the network, you know, that sort of interoperability of security seems to me to be, you know, vitally important. And the thing I really liked about the story that you’ve hit on, and, you know, reading that myself as well, you know, the impact in the US example, I found it incredible, that Dark Side really kind of were fully in it for profit, and they have a ‘rent a ransom’ model, you know, ransomware as a service. I mean, that’s incredible to me. Then thinking to myself, well, if we had a similar hacker mentality, walking in their shoes, how would you respond? How would you do it differently? How could we sort of use the same bits in the business models, to Ken’s point, that actually target organisations to work together? Because I think one of the big challenges for companies that have sadly been affected by ransomware is that they want to keep it secret. They don’t want their customers to know about it. And of course, then you don’t get the learnings. So, you know, that’s a concern.

I think in some areas, they talked about even making it illegal for companies to pay the ransom, which I can’t quite fathom whether that’s a good thing or a bad thing. But it seems incredibly well organised. And it’s not just sort of the black hat or the white hat hackers that we used to see. And it’s everybody’s problem. So, finding a way to collaborate on any security as a service model, that people want to get involved in and want to share their learnings on would be a really good thing.

Jeremy Cowan  20:23 

I think declaring that you have been hacked is probably one of the few ways of getting a degree of openness, forcing that declaration by law is one of the only ways. Because at the moment, judging from an article I read in the Financial Times only a couple of days ago, the average payout in these cases is running at around $150,000. So, there’s no incentive for the hackers to tell a great deal, and certainly those who’ve been hacked, want to say as little as possible about it. We’re never going to know the full extent of this, and therefore we’re never going to be able to tackle it best if we don’t have some declaration. Ken, am I being naive in asking for that?

Ken Figueredo  21:10 

I think it’s convoluted. You have to ask the question, how could regulators force disclosure evenly across the market? How would you enforce that on non-listed companies, for example. There’s a whole court set of complications, and I suspect we could have a whole session on this. I think there are two points I would make in the context of cities and IoT. I think the first thing is, we’re doing something new. Okay. And so that’s placing a burden on cities to try and do something new. Many organisations, including cities, lacks skills, access to skills and expertise. And I think there’s a fundamental issue that all cities face around the world. If you’re not a London, or a Washington or a Los Angeles, if you’re a small and medium-sized city, and you have very limited budget to deploy these kinds of technologies, there’s an issue for cities to try and find ways of cooperating or collaborating to get the most out of the scarce expertise there is out there.

Then the second point is, when you look at it from an IoT perspective, in the early days of IoT the focus was very much on connectivity, connecting things. It was about hardware and modules and communications networks and wireless networks. The future is about data. There’s a nice saying from the Open Data Institute in London that says, Data is the new Infrastructure. And that requires a very different shift in thinking. I can get my data, right, that connectivity and transmission problem is difficult, but it’s largely solved. But how do I manage data? How do I keep data secure? How do I share data selectively? Right, so that’s going to require a whole new set of procedures and tools. And, you know, that’s something I’ll talk about when we talk about more of what oneM2M is doing.

Jeremy Cowan  23:16 

Yeah, well your timing is excellent, because that’s exactly what I wanted to turn to you now. Ken, IoT-Now.com recently carried a really interesting article from you with the provocative headline, Does the world need another IoT standard? So, I guess the question is, are we being burdened with tech standards, as that headline implies? And does the world need another?

Ken Figueredo  23:43 

Yes, that might have been a bit of a trick statement, because it’s not so much a question of being burdened by standards. I believe that we are moving into a future where standards will become even more important, and there’s going to be a strategic choice about how you participate and making some standards. Just to put it in perspective, I was listening to a webinar last week, looking at international relations between Europe and China. And one of the speakers said that at a recent (Chinese) Party Congress, one of the top politicians spoke about the importance of standardisation. He spoke for 30 minutes, and spoke without notes. Now, just imagine any Western politician being able to talk about standardisation without notes. So, standardisation is, is strategically important.

I talked about the cities having to do new things with smart city applications and data. And when you do new things, you have to solve them in new ways. So, the question is, do you solve them as one-off problems or do you try and solve them through standardisation? I would make the case that actually yes, we do need standardisation for the new things that we’re doing. But what we should do is we should promote standardisation that tackles the new problems. I think what we need to do is to say we have standards that work very well, you know, they do certain things. But we need to find a way of joining those standards together to deliver the more complex types of IoT service and application that we’re starting to see. And you see them in cities, multi-tenant buildings, intelligent transport, anywhere where you have multiple organizations collaborating, they’re bringing data and they’re sharing data, and they’re making developing insights and, and making decisions based on data.

Jeremy Cowan  26:03 

Those two examples, you quote, both tend to be private networks, private areas, campuses, like a building or a port, which suggests partner ecosystems have a role to play in achieving standardisation. Is that fair?

Ken Figueredo  26:19 

I think there are two things; partner ecosystems, when you look at them, are there to try and make it easy for organisations to adopt a solution. So when you look at the growth of the M2M and the IoT industry, you had a lot of mobile operators standing up partner ecosystems. Now, you see a lot of the cloud service providers creating the partner ecosystems, and some of the hardware vendors also create partner ecosystems. And so partner ecosystems are very useful for adopters to try and get something up and going quickly. But it’s a bit like eating, right? Which ecosystem are you going to pick? Do you want Italian? Or do you want Indian? Or do you want burgers? Or do you want fast food or what you want a la carte? So, there’s a little bit of a burden on the adopter, in terms of choosing which partner ecosystem to pick? And then I would say on the supplier side, a lot depends on the governance of the ecosystem. Is it a very curated ecosystem? Somebody controls who comes in and who comes out? Or is it an open ecosystem that allows little start-ups, innovative start-ups to come in and offer their services and help grow the ecosystem? Again, how’s that run? And what’s the attraction to the adopters?

Jeremy Cowan  27:48 

You mentioned openness? I mean, one of the first thoughts that I had about this was that there might be some parallel with telecoms, which is moving slowly in the same direction, where telecoms has a new-found emphasis on open radio access networks, designed – amongst other things – to avoid vendor lock-in. Do you think there are parallels there?

Ken Figueredo  28:12 

There are some. I wouldn’t claim to be an expert on, on open RAN. But my understanding is it’s taking the radio access network, and disaggregating it, splitting it up into three main components apart, and trying to some stuff I’ve read is, is trying to get away from the proprietary capabilities that have been being built into these operands. So what they want to do is to open up the interfaces and enable interoperability between equipment from different vendors. So that idea of openness and interoperability, and the ability to mix vendors is very much relevant in the IoT arena. I think what’s slightly different in the IoT arena is it goes beyond hardware and communications. And it’s now moving to incompatibility and the data level. So if I pick up a temperature sensor reading in my, in my office space, can I share that sensor data with the building manager? Do we have a common language for sharing that data? Yeah.

Jeremy Cowan  29:19 

So is oneM2M, the only association that’s working to enable these suites of common reusable tools? Or do you have allies that you can work with on this in order to manage different IoT stacks?

Ken Figueredo  29:38 

Well, so oneM2M is is unique as a formal standards body. So oneM2M is trying to make IoT scalable and interoperable. oneM2M is modeled on 3GPP. So what 3GPP has been doing for the last 20-plus years is managing and evolving the standard for cellular communications. And, you know, they’ve gone from standing start to, I think they’re working on Release 16 and Release 17. And those are official standards backed by national standards bodies and so forth. And that’s what oneM2M is doing. It’s doing standards for the IoT, it’s currently working on Release 5.

I mean, I would contrast it with industry alliances, which are more focused, let’s say on promoting a particular solution or trying to foster business networking amongst member participants, but they don’t have a pathway to standardisation at the national level or at the international level. So, to put that in perspective, oneM2M was set up by national standards bodies in the Americas, so North America, ETSI in Europe, a couple of them TTC in Japan, TTI in Korea, CCSA in China, and then recently TSDSI in India. So, these national standardisation bodies wanted to avoid global fragmentation. And they are also the very same organisations that sit behind, promoted 3GPP. So, it’s very neutral, open, collaborative; it’s not as if you’re paying to participate. Anybody can become a member, contribute, and anybody can download the specifications and apply and it’s free.

Jeremy Cowan  31:37 

That’s really helpful. Gilli, you’ve got a lot of experience in the IoT. What do you unpack from all of that?

Gilli Coston  31:45 

Ken, that was brilliant. I really enjoyed hearing more about oneM2M, because it wasn’t one that I knew a lot about. And there’s a couple of projects that I’m working on that I think that would be really interested to follow up on. I was also really interested in thinking about Ken’s point about enabling different brands, especially as we come into consumer IoT. And I do think standards are really important if we want mass adoption, mass consumer adoption, because we only have to look at Zigbee, and Bluetooth and good examples like that, where you get consumer standardisation, and you’ll get products that people are really using and still using many years forward.

So I was really interested that the ZigBee Alliance have changed their name to the Connected Standards Alliance. And doing exactly that, looking at multiple devices. And I was really encouraged also by the fact that their membership is also a lot of OEMs (original equipment manufacturers), like Signify and Honeywell, and those types of organisations, and semiconductor OEMs. I think that end of the market, I’ve always watched the NMI, or the National Microelectronics Institute, I think they’re doing a great job out there. And sort of linking that up with oneM2M, thinking about how sort of the long range of standards for lots of consumer devices. And to Ken’s point about the data, then it becomes more about having the platforms and the portals.

So, you’ve got the edge devices, with good security and good standards. And you’ve got the mass adoption, that you really need those portals and platforms. And I think those types of things could really help the local councils, because therefore, they’re not having to worry about the edge devices, because they’re really managing with the reporting and the usable data from it.

Jeremy Cowan  33:51 

Yeah. And thank you very much. There’s a real eye-opener there about standards. And I’m sure it’s something we’re going to be coming back to.

Gilli, can I turn to you? I was intrigued by the name of your company, as soon as I heard it. What does The Horsepower Partnership do?

Gilli Coston  34:09 

Well, the name has been many years in the making, actually. So the Horsepower Partnership has two aspects to it. It has IoT consulting, and advisory services end. And the advisory services also look at people development within start-up and scale-up organisations, as well as large media organisations. So we’re in the tech, the TMT (telecoms, media & technology) space and working with quite a few different technology companies in helping them with their development and their scale, both from a technology point of view in IoT and also people development, which is brilliant and we’ve been able to do a lot of that online. But we also have an outdoor aspect to it. So, I manage a herd of horses on a 15-acre farm in a very natural environment, hence my fascination with the starlings. Because we really created a lovely natural environment.

What we’re able to do is all for corporate customers, corporate clients the opportunity to bring them executives or their teams to do Outdoor Leadership programmes at the farm and also work with the horses, either one-to-one or in groups, because there’s a lot of learning as we said, from nature. We get a lot of clues. And for every corporate client that we work with, we do offset some of that to pro bono work. I’m just in the process of setting up a CIC for The Horsepower Partnership. And that means that we can give back to vulnerable people that can’t necessarily afford mindset coaching or leadership coaching or finding their way out of their struggles.

Jeremy Cowan  36:01 

Forgive me, what is CIC?

Gilli Coston  36:04 

It’s a Community Interest Company.

Jeremy Cowan  36:07 

Okay.

Gilli Coston  36:08 

Yeah. So, it’s a not-for-profit organisation. We’re in the process after a year of working with corporates, and we really felt that we wanted to give back and so we rescue horses, we bring in horses into the herd from the Blue Cross. And those are horses that have been maltreated, and they’re recovering. It’s a way of sort of giving back something, and also for key workers, etc.

Jeremy Cowan  36:37 

This is quite a directional change for you after a career in senior IoT leadership. What made you take that change of direction?

Gilli Coston  36:47 

Do you know what, it doesn’t feel like a change of duration? Because it’s actually all about communication? That’s the overarching theme, and whether you’re communicating with devices, or big systems, or people, and generally, there’s a human element to it. So just keeping it real.

Jeremy Cowan  37:06 

What have you learned from mentoring people in this way? Because it sounds outside my experience, I haven’t heard of anybody else doing anything quite like this.

Gilli Coston  37:15 

You know what, I was blown away in the first sessions that I did. Because I’ve obviously been people coaching for many years as you do through your career. But the speed at which working with the horses, the rapid change work that happens, because horses give you the instant feedback. And I’m really not watching the person, I’m watching the horse, because the horse gives instant feedback on what they’re doing. So, whether you’ve got a chief executive, trying to lead a horse by pulling it, that’s a bit of a metaphor in and of itself. (Laughter)

Jeremy Cowan  37:55 

So the coaching and mentoring and training needs of business people, are they evolving still? Are you seeing any differences in the run-up to the pandemic, or since the pandemic?

Gilli Coston  38:07 

Yeah, I’ve seen more need for care and compassion, What we’ve seen is that problems that existed in the business with communications were exacerbated during lockdown. So, we’ve seen more investment on one-to-one coaching, with individuals, both at senior level and middle management level, because there’s been more emphasis on middle managers to really help and drive. And then we’ve seen quite a bit in the start-up, sort of 20 to 30 people plus. We’ve seen a fair bit needed to self-power, if you like. Ken called it Distributed Trust. And I’ve written that down, I’m gonna steal that, Ken. Because it’s all about trust in your people, in your organization, especially when you’re working remotely. Do what you say you’re gonna do, but also give people trust, and don’t just leave them on their own, you know, be compassionate leaders.

Jeremy Cowan  39:09 

Ken, what do you make of this?

Ken Figueredo  39:12 

Yes, it makes a lot of sense. I remember many years ago, coming across a stable not very far away from where we live. And they were particularly set up for, to bring in young children with ADHD (attention deficit hyperactivity disorder) to work with horses, because it developed a sense of responsibility. You’re taking care of another creature, it also developed empathy. And these are clearly skills, you need in management.

Jeremy Cowan  39:48 

Absolutely. Well, I’m sure we can all take something from that. We’ll ask later where people can find out more about this, Gilli, and from you, Ken. We’ll come back to that in a while, but for now we’ve reached the final section of the pod, which is called What The Tech where we share a tech-based story that either amused or amazed us. So, go on, Gilli, what struck you?

Gilli Coston  40:12 

Well, I kind of thought we would talk about your module, Jeremy. I know you didn’t expect to talk about your module. But your story really fascinated me because I’m actually blind in one eye, and not a lot of people know that. I have all sorts of problems, because I have double vision all the time, for everything. And I can’t see in 3D. So, I was really interested in your story about the AR (augmented reality).,

Jeremy Cowan  40:52 

And the contact lenses. Yeah, it’s an extraordinary story. If you don’t mind me jumping to it now, I’ll go to it. Because I couldn’t quite believe what I was seeing. There’s a company in California called Mojo Vision. And they haven’t just started, they’ve been working on this for a while, from the sound of it. They’ve developed a contact lens with a miniature built-in display. And these smart lenses are designed to let you view augmented reality images on a screen that doesn’t sit in front of your eyeballs, it sits on your eyeballs. And I use lenses periodically as well. And I find it fascinating that somebody is going to be able to deliver that to me, because I’m sure I could use it. Mojo Vision is now apparently partnering with a very established Japanese-based contact lens maker called Menicon. To turn this concept into a viable product, and the partners are working to improve not only the contact lens materials, but also the cleaning and the fitting, and all the practical sides of it that may not immediately fall into a concept. Mojo Vision apparently can call on vast amounts of research from Menicon, not least of all into lens coatings. But even things like how the devices are interacting with the human body. So, it sounds as though it’s getting a lot closer to market. What was your take on that? Is that something that you would use Gilli?

Gilli Coston  42:37 

Well, I first of all I would like to know if it would work because when I wear lenses I only wear one obviously because the other eye doesn’t work. And I think that it would give you a real kind of another dimension to what you’re seeing. So if I think about being out with the horses, for example, you notice small things like eye movements that can generate data and information that can make you even more skilled, so I know when the ears go in different directions then you can build a picture over time and learn and the more you interact with it, the more you learn. But if you could have a contact lens, where all of that data was gathered it would just speed up learning for humans. In any topic. Basically, it’s a bit like The Matrix, I’ve always fancied just having a plug-in. (Laughter) Maybe it’s in the front rather than the back.

Jeremy Cowan  43:36 

But I think it would be amazing. I’m really intrigued and looking forward to trying it. Ken, does it fill you with hope or horror?

Ken Figueredo  43:46 

It’s funny, it reminds me of something from 10 years ago. I was working with a team at McKinsey. And this idea came up in discussion, which is as you grow older, you become forgetful, but you need to remember more things. So, picture this scenario where you’re walking across a room, a busy room, and you’re about to meet somebody and as you walk up to them, you get this little message through your glasses into your ear saying, ‘This is Joe, you last met him three months ago and this is what you talked about.’ (Laughter)

Jeremy Cowan  44:22 

That is brilliant. I could so use that!

Ken Figueredo  44:24 

This whole idea that you have a connected pair of eyeglasses or a hearing device. And it’s able to visually look at using the room. Recognise people, understand who you’re going to talk to, and then it’ll tell you the backstory so that when you do go up to Joe you say, ‘Hey, Joe,’ rather than you know, ‘Haven’t we met before?’ You’re very quickly into it. So yeah, I can see the benefit of it.

Jeremy Cowan  44:55 

Exactly, it’s the upside of Terminator, isn’t it? (Laughter) Ken, what have you seen in the news that amused or amazed you?

Ken Figueredo  45:04 

Well, I know you’re a bit of a Southampton football fan, so I’m going to talk about somebody called Bryan Robson, but not THE Bryan Robson.

Jeremy Cowan  45:16 

(Laughter) Okay.

Ken Figueredo  45:18 

And if anybody can track this down, there’s a wonderful interview on the Today programme on (BBC) Radio Four. And I had to stop work because I was crying with laughter, it was so funny. So, Brian Robson emigrated from the UK at the age of 19 and went to work in Australia, but really didn’t like it. But didn’t have enough money to pay for the airfare to come back. Anyway, he saw this ad in the cinema for Pickfords, the removals firm, and the strapline was, ‘We move boxes anywhere in the world’. So, he got two of his friends, to nail him up in a in a box. And to ship it back to the UK. And this is the brilliant bit, Cash On Delivery. So, they didn’t have to pay upfront.

Now, unfortunately, instead of going directly to the UK, I think the box ended up in Sydney. It was sat on the runway for about 24 hours, then got shipped to Los Angeles. In Los Angeles, a couple of warehouse workers spotted something out about the box and opened it up and found Brian and you know, he was in pretty bad shape because he’d been in this box for about five or six days, with his knees up to his chest. So, when they actually opened the box and took him out of the box, he was lying on the floor with his knees up to his chest because his body couldn’t unflex. (Laughter)

Jeremy Cowan  46:52 

Hideous! (Laughter) My idea of a nightmare.

Ken Figueredo  46:55  

He was interviewed by the FBI, and they very nicely persuaded Pan-Am not to fly him back to Australia, but to fly him home to the UK. He says it was an absolutely stupid thing to do. (Laughter)

Jeremy Cowan  46:52 
He’s not wrong there. (Laughter)

Ken Figueredo  46:55 

He went out with the story because he had lost touch with his two Irish friends that helped package him and he was really quite keen to find them. And just to kind of bring this around to the IoT and technology, when you think about supply chains and tracking packages and parcels nowadays, you know, where things are right? If he had a smartphone, his friends could track him across the world. (Laughter)

The other thing apparently was, when he was in LA – even though they had painted a This Side Up sign on the side of the box – the box was stored upside down. So, he was in this box for like three or four days upside down, until he was …

Jeremy Cowan  48:06 

Upside down? I mean, what could possibly have gone wrong? What was he thinking?

Ken Figueredo  48:12 

It’s a wonderful story and if you hear him being interviewed, he’s a hilarious bloke, and it’s tremendously funny.

Jeremy Cowan  48:18 

We’ll have to look that one out. I remember from what you said about it, that it was going under the headline of The Crate Escape, which I loved. Ken, thank you for that. Sadly, as always with these things, we are out of time. So, let me just wrap this all up. And how do you encompass contact lenses, people being transported upside down, Horsepower Partnerships and oneM2M standards? I don’t know. I’m not even gonna try. I just wanted to say a big thank you for sharing your time and thoughts with us to first of all, Gilli Coston of The Horsepower Partnership.

Gilli Coston  48:55 

Thanks very much, Jeremy. Ken’s last story made me think about the value of thinking inside the box.

Jeremy Cowan  49:06 

(Laughter) Absolutely, and Gilli, how can people contact you for more information?

Gilli Coston  49:09 

Oh, they can just get me at gilli[at]thehorsepowerpartnership.com.

Jeremy Cowan  49:14 

That’s G-I-L-L-I.

Gilli Coston  49:17 

Yeah, that’s right. Well remembered.

Jeremy Cowan  49:19 

And my thanks, too, to Ken Figueredo of More With Mobile. Ken, how can people reach you?

Ken Figueredo  49:26 

Through my LinkedIn, so Ken.Figueredo on LinkedIn. But I’ve also written and spoken at many events. So, it usually comes up on Google search.

Jeremy Cowan  49:36 

Well, that’s great. Ken, it’s been great to have you too. Thank you.

Ken Figueredo  49:39 

Thank you very much.

Jeremy Cowan  49:41 

Lastly, ladies and gentlemen, don’t forget please to subscribe to the pod wherever you find us. And please spare us a moment just to give us a five-star rating and say something really nice about the pod. Yes, it’s going to make our Mums happy. But more importantly, it really boosts our SEO rankings.

So, keep safe. And check out TheEE.ai, IoT-Now.com and VanillaPlus.com for tech news and features, and join us again very soon for another Trending Tech podcast, looking at enterprise digital transformation. Thank you and bye for now.

The post Podcast 13: Tech can learn a lot from the Natural World appeared first on IoT Now Transport.

Tuya Smart Enables Millions of IoT Products with Wider Networks and Partnerships in Europe

(Sponsored News) Tuya Smart brings IoT capabilities to millions of products and consumers in Europe through extensive partnerships

Tuya Smart (NYSE: TUYA), a leading global IoT Cloud platform, has established a thriving IoT ecosystem by carefully selecting partnership companies in Europe. These diverse partnerships have been chosen to offer users a well-rounded suite of IoT solutions tailored to the needs of the European consumer. 

By forging alliances with IoT market-leading players in the European IoT market, such as Supreme, Calex, Deltaco, and PVG, the Tuya platform and service ecosystem has become a one-stop destination for all smart home needs. Tuya Smart sees depending on these partnerships as a key component to increasing gains in the IoT market and bringing value to users, partner firms and the industry.

Key partners have been instrumental to Tuya to stretch its reach into the European region. For example, Tuya Smart’s strategic partnership with Supreme, the UK’s leading B2B battery and lighting distributor and a leader in the e-cigarette and vaping market, has expanded Tuya’s ecosystem reach into the consumer battery market.

Calex, a decorative lighting market leader based in the UK, is Tuya’s strategic partner. Calex opened the Experience Center featuring an IoT House in Netherlands in December 2020. This experience center acts as an interactive showcase of the key product advantages both firms offered to fit the needs of the European smart home market.

In the UK, Tuya has also worked with Link2Home, a partner with a comprehensive command of the IoT supply chain in the electrical fixture and accessories company. Through a strong manufacturing base and sales network, Link2Home has established relationships with the top home improvement stores, electrical wholesalers, and direct to consumers online throughout the globe.

Meanwhile, Tuya partners with LVWIT, a UK-based producer and distributor of professional and home LED lighting equipment, with a core focus on LED lighting and LED smart home products manufacturing. “Since the cooperation with Tuya began in 2020, we have provided over 100,000 individual intelligent lighting products to our customers. We are now able to offer our customers a smarter lighting experience, something that hasn’t previously been possible in the traditional lighting industry,” said Leo Lee, General Manager of LVWIT.

Besides the UK, Tuya has also worked extensively with Northern European brands to bring about a revolution in IoT consumer products through partnerships. In Sweden, Tuya has built a strategic partnership with Deltaco, an IT distributor with 28 brands in the Nordics region, leveraging on Deltaco’s strong, smart home product portfolio in the categories of power, light, security, and climate control. Its smart home products can be controlled on an app that incorporates Tuya’s IoT platform. Deltaco has grown rapidly to more than 100,000 users in the app and sold more than 300,000 smart home products.

Similarly in Norway, Tuya has worked with Lampemagasinet, a family-owned company specializing in lighting and lighting-related products for the Norway market. “Today if a customer walks into one of our shops and wonders what lightbulb to buy, we tell them they do not need to worry about the wattage or color temperature of the light – they can adjust that as they wish thanks to Tuya’s platform,” said Marius Johansen, the Import Manager of Lampemagasinet.

In the Netherlands, Tuya has established a strategic partnership with PVG, a market leader for paraffin heaters and mobile air conditioners, which enables them to offer for the first time a proven global single, uniform smart home solution for all PVG’s Wi-Fi products to connect to other open platforms like Google Home and Alexa. At the same time, Tuya will bank on PVG’s presence in the European smart home market to further its reach.

Working with regional partners can give all parties key competitive advantages that benefits end consumers. In Italy, Tuya has partnered with LIFE365 Italy S.p.A., a well-known import and distribution sales company of professional and consumer electronic products, whose B2B application, Homcloud, has more than 10,000 active clients.

“The in-depth cooperation with LIFE365 Italy S.p.A. will facilitate both sides to gain faster access to small and medium-sized stores in Italy, which will further improve the market share and influence of both companies in Italy and Europe at large,” said Tina Yu, General Manager of Eurasia Region from Tuya.

Also in Italy, Tuya has worked with Melchioni Ready, a company that already has a complete, safe, efficient, and smart solution in the market that can satisfy a range from individual consumers to large businesses. A common vision shared by both Melchioni Ready and Tuya is the achievement of interconnectedness of smart devices and a robust, fast, and secure cloud infrastructure that is necessary for achieving a home automation system.

By partnering with key companies in the European arena, Tuya Smart has paved the way to deliver high quality products and become a leader in the region for the smart home sector. Tuya has selected partners not only offering a wide range of products and services tailored to the needs of the European market, but selected companies that focus on delivering superior quality products and services. As IoT and smart home products gain traction in Europe, Tuya’s strategy for establishing a global and local ecosystem of IoT is starting to generate results. Tuya will continue to look for collaborations and strengthen existing ones, as it works towards the goal of making everything smart.

About Tuya Smart (Tuya Inc.)

Tuya Smart (NYSE: TUYA) is a global leading IoT cloud platform with a mission to build an IoT developer ecosystem and enable everything to be smart. Tuya is the largest IoT PaaS business in the global market of IoT PaaS in terms of the volume of smart devices powered in 2020, according to CIC. Tuya has pioneered a purpose-built IoT cloud platform that delivers a full suite of offerings, including Platform-as-a-Service, or PaaS, and Software-as-a-Service, or SaaS, to businesses and developers. Through its IoT cloud platform, Tuya has enabled developers to activate a vibrant IoT ecosystem of brands, OEMs, partners and end users to engage and communicate through a broad range of smart devices.

For more information, please visit:

Tuya’s Website, LinkedIn, Facebook, Twitter or YouTube.

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